Colour Engrained in the Mind
A pioneering exploration of how colour preferences, symbols and visual archetypes can reveal hidden talents, motivations and potential within ordinary people. Drawing on Jungian psychology, Gestalt theory and decades of psycho-aesthetic research, the book investigates the relationship between colour, personality and human excellence.
Systems of Colour Symbolism
Explore the origins of colour meaning across mythology, astrology, heraldry and Renaissance thought, tracing how colours became associated with human character and emotion.
Psychology & Personality Profiling
Discover how colour became a tool for understanding personality through the work of Rorschach, Lowenfeld, Lüscher, and the development of ProMICAD, a system designed to identify strengths rather than deficiencies.
Colour Archetypes
Examine the relationship between Blue, Green, Red and Yellow and Jung's four psychological functions of Intuition, Thinking, Feeling and Sensation, alongside their associated behaviours and motivations.
Visual Impact & Perception
Investigate how colour intensity, contrast, shape, and spatial positioning influence emotional response and psychological interpretation.
The ProMICAD Method
Follow the testing process behind ProMICAD, a colour and shape profiling system developed to uncover talent, potential, and personal excellence in education and professional development.
From Vices to Virtues
Discover the book's central idea: that negative tendencies can be recognised, redirected and transformed into positive qualities through greater self-awareness and understanding.
