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The Art of Profiling Aptitudes & Hidden Talents in Ordinary People

Discovering Talent Through Colour, Shape and Non-Verbal Psychology. A pioneering exploration of how colour preferences, visual patterns and non-verbal choices can reveal hidden talents, aptitudes and personal potential. Drawing on Jungian psychology, colour theory and decades of educational research, the book introduces the ProMICAD system — a method designed not to diagnose weaknesses, but to identify strengths and pathways to excellence.

The Search for Hidden Talent

Discover how Don Pavey developed a system focused on identifying what people are naturally good at, rather than what they lack. The research sought to uncover potential, aptitude and even genius in ordinary individuals.

Jung, Colour & Mental Functions

Explore the relationship between colour and Jung's four psychological functions — Intuition, Thinking, Feeling and Sensation — and how these influence personality, decision making and creativity.

Non-Verbal Communication

Learn how shapes, colours and spatial arrangements can communicate aspects of personality that words often fail to capture, drawing on research by Carl Jung, Margaret Lowenfeld and projective psychology.

The ProMICAD Method

Follow the development of the ProMICAD profiling system, designed to help students, educators and employers identify strengths, preferred learning styles and suitable career pathways.

From Liabilities to Strengths

Discover how characteristics often seen as weaknesses can become valuable strengths when redirected appropriately, transforming liabilities into talents and aspirations into achievement.

Empowerment & Human Potential

The book concludes with a vision of education and profiling centred on confidence, self-awareness and empowerment, helping individuals recognise abilities they may never have realised they possessed.

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